first on the label · Maltodextrin, whey protein concentrate, micellar casein, cocoa, milk protein isolate, MCTs, guar + cellulose + xanthan gums, full list read.
⚠artificial flavour'Artificial flavouring substances' on the label. Not dangerous at these doses, just a sign the food needs a costume.
⚠thickener gumsGuar/xanthan/CMC/carrageenan, thickness that reads as 'richness'. Harmless for most, bloating for some.
The fine print
Maltodextrin: A starch that legally isn’t ‘sugar’, so it never shows in the sugar line, yet has a glycemic index of 85–105, higher than table sugar. The classic ‘sugar-free’ loophole.
Sucralose: Zero-calorie artificial sweetener. Regulators rate it safe at normal intake; a 2023 lab study flagged a trace impurity (sucralose-6-acetate) as genotoxic in cells. Doses there were far above what a scoop delivers.
FSSAI: 23 g/100 g · 6.7 g/100 kcal, may legally print “HIGH PROTEIN” via the per-100 g + per-100 kcal route.