The Whole Truth · Whey

Whey Protein Isolate+Concentrate - Cold Coffee (24 g, 1 kg)

Elite. This is what every label wishes it were.

A86/100
they shout
24 g protein per scoop
what’s true
71 g protein, 74% of calories. Grade A.
protein / 100 g
71 g
74% of calories · lean
₹100 buys
16 g
of protein
sugar
11 g
none added
price
₹4,499
1 kg

How it scored 86/100

DENSITY74% of calories are protein20.6/25
QUALITYamino score 1, Complete20/20
DOSE1 scoop (35 g) = 24.9 g14.9/15
VALUE₹127 per usable 20 g10.2/20
CLEANno added sugar20/20

The deeper science

quality · DIAAS
1.09
Excellent
leucine / serving
2.7 g
clears the 2.7 g muscle trigger
planet / 20 g usable
587 g CO₂
Heavy footprint · 569 L water

What’s actually in it

clean short listAn ingredient list you can read aloud without pausing. Rarer than it should be.
digestive enzymesDigeZyme-style enzymes that help whey sit easier, useful if milk usually argues with you.

The fine print

Dates: Lets a pack say ‘no added sugar’ truthfully. It’s still sugar, just fruit-shaped, with fibre attached. Cleaner than syrup, not the same as sugar-free.
Monk fruit: Plant-derived, zero-calorie, well-tolerated. Often blended with erythritol as a bulking agent, check for that.
FSSAI: 71 g/100 g · 18.6 g/100 kcal, may legally print “HIGH PROTEIN” via the per-100 g + per-100 kcal route. WPI, WPC, dates, coffee, milk powder, bromelain, monk fruit. Note the 2026 price: ₹4,499/kg vs ₹3,199 a year ago.

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Better whey, same shelf

APure 100% Micellar Casein Protein (Unflavoured)Nutrabay · 93/100AInstantised Whey Protein Isolate 92% (Unflavoured)Sinew Nutrition · 93/100AZero Carb 100% Whey Isolate (Unflavoured)Isopure · 92/100AZero Carb Isolate 95% (Unflavoured)AbbZorb Nutrition · 92/100APerformance Whey Isolate (Chocolate)Beyond Fitness · 91/100
Compare on the full index →How much protein do you need?

Graded by math, not brands. Macros are label/brand-listed (June 2026); not medical advice.